There is a certain irony to the term facelift as the main focus of the procedure is actually on the neck. The most common area that people complain about as they age, is the neck. In fact, changes to the neck skin is often the first sign of aging. Folds or bands of skin form at the angle between the jaw and neck and are the cause of distress. There are three telltale areas of the face that change with the aging process, the neck, the jaw-line or jowl area and the cheek. A facelift directs correction at all three of these sites, but the neck is the spot where the most noticeable difference occurs. The best facelift techniques work to smooth the neck by creating a sling-effect under the jaw. Both the the skin and the underlying muscle, called the Platysma, are pulled up and back to the place they use to occupy when the patient was younger. As a Beverly Hills, Plastic Surgeon, I see facelift results from all over the world, many of which look pulled and unnatural. These results occur because too much emphasis was placed on pulling backwards on the cheek, without giving the neck its proper attention. My goal has always been to restore the facial tissues to their more youthful location, while keeping things looking natural. I have continuously strived to advance and improve the facelift technique to simultaneously achieve these goals and am really pleased with the current technique I am using. I refer to this method as The Powerlift, as it has had powerfully good results especially on the neck and jowls, while keeping things looking natural. So maybe it’s time to rename the facelift to include the area where help is most needed and does its best work, the neck!

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